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Does Google Hate Forum Sites? Millions of Pages Disappear From Index

October 9, 2010/0 Comments/in SEO/by Michael David

Millions of Pages Disappear From Index (or Do They?)

We at TastyPlacement have noticed that millions of pages of popular forums sites have disappeared from Google’s index in the past few months. Testing the index, a Google search for the custom string “site:forums.digitalpoint.com,” which would normally return tens of millions of pages, returns only 256,000 results. Similarly, the tremendously popular forum site, fanforum.com, shows only 58,000 indexed pages in Google. Typically the “site:” search query generates a reliable count of the number of pages indexed by Google for a particular domain.

Testing in other niches shows that the trend is broad: ClubLexus.com shows only 57,000 indexed pages–a narrow fraction of its total page count. If you prowl around, you’ll see the same thing: notebookforums.com, sitepoint.com, every forum site I checked gave the same result.

Here’s the kicker: all of the pages within these forums sites appear to be searchable–the pages are indexed and searchable but not reported as indexed,

Hmmm…not sure how to parse this but it could reflect Google making a formal, algorithmic devaluation in the way it treats forums pages. This change might mean that links on those forum pages would be significantly devalued.

Google Secure Search: Enhanced Privacy Tool That Che Guevara Would Love

May 24, 2010/0 Comments/in SEO/by Michael David

Today, Google offered a new feature to enhance its already-robust search capabilities: Secure Search. Google is the first major search engine to offer search in a secure setting.
Pictured below, the secure search works and looks just like traditional search, but operates on SSL (secure socket layer), and can be found here: https://www.google.com. The “https” references a secure internet browsing location, unlike traditional “http” locations:

What Does it Do?

Google’s secure search protects the transmission of data between a user’s computer and Google’s server. So, a user searching for “ways to pass a drug screening” would enjoy enhanced security for that search: the user’s search query could not be intercepted in transit by persons snooping on internet traffic–which in an unsecured environment, is largely open to viewing by anyone. It’s the same technology that protects the transmission of credit card numbers.

However, it has limitations: the user’s browser settings may retain the search query, making it visible to coworkers, spouses, or anyone with access to the physical computer on which the search was made.

No Change in Search Results

But will this new feature change search results, the order in which search results appear? No. TastyPlacement tested a variety of phrases in both environments, and the search results are unchanged.

Who Won’t Like It?

That’s easy: the Chinese Government and the North Korean Government. These governments snoop on their citizens by intercepting all sorts of internet traffic–including search queries. The secure connection means that a dissident in China can search for information without having his or her search queries read by China’s ubiquitous internet police. Of course, once a person clicks on a link–the visit to the destination website will be visible to snoopers. And, of course, the Chinese government can simply attempt to block access to all of Google’s servers.

Local SEO in Austin Texas

April 11, 2010/0 Comments/by Michael David

We Wrote the Book on Local SEO
(Literally)

Local SEO Has Changed Profoundly in the Last Year (Even 6 Months). Have You Adapted?

Learn About Our Free Consultations

Local SEO Consultants in Austin [TastyPlacement]

Your Secret Weapon: Google Maps and Other Local Directories

Local SEO Has Changed Profoundly in the Last Year (Even 6 Months). Have You Adapted?

Local SEO is way more than a buzzword. It’s a new way of thinking about how search engines deliver information to their users. A few years ago, Google was not a player in the cell phone market. Today, all that has changed: Google controls the operating systems of Billions of device users.

Stop. Consider that last statement for a moment.

And let me add an idea: Google controls the GPS location data for Billions of device users. Google knows when your potential customers are physically near your place of business. That’s powerful. Consider also the screenshot to the right–the Google map listings consume the entire visible portion of a typical cellular phone screen. To say that Google places Map Listings “prominently” isn’t strong enough: Google is shoving the Map Listings upon viewers.

Most SEO/Local SEO Companies Are Completely Missing the Opportunity in Local Search

Google Maps (and to a lesser extent, the 2nd-tier directories like Yahoo Local and Yelp) has the potential to deliver 30%, 40%, even 50% more new customers than just a website, even if that website has top-tier SEO. Google Maps are prominent in search results–Google designed it that way. Google Maps represents an entirely independent stream of potential customers for your business. In rapid response and repair-based businesses (locksmiths, AC repair, Flat Tire Repair, etc.) Google Maps can even generate more customers than a full-blown website. But for any business, a well-optimized local directory listing can deliver customers in big numbers. Your competition is already there–why aren’t you?

TastyPlacement Delivers Local Maps Rankings in Any Business Niche

We are proud to be experts at ranking businesses with Google Local Maps, Yahoo Maps, and 20 other local business directories, including Yelp, YellowBot, SuperPages, and many more. We have evangelized on the increasing importance of this search avenue, and our blog post on How Google Local Orders It’s Search Results is one of the most popular tutorials on the internet and earns hundreds of visits each month. Our client, The Butler Firm of Austin–through our stewardship of its Google Maps listing–was one of the first business in the United States to receive a “Favorite Place on Google” Geo-Targeting sticker.

Expert Local SEO Management

We bring more than ranking expertise. We also develop local listings that engage users–with robust content including pictures, videos, and coupons. We also prepare time-tested collateral materials that help your customers post reviews to your local listings–a reliable and necessary way to both improve rankings within local directories, as well as impress prospective clients.

Yes, I’d Like to Learn More About Your Service With a Consultation

Meet the Team

March 25, 2010/by Michael David

Meet the Highly Decorated Team @ TastyPlacement

Google Premier Ads Partner * Google Marketing Platform Partner * Book Authorship * Google Tag Manager Specialization Certificate

Google Marketing Platform Certified Badge

Google Partners

Meet the Multi-Certified Team of SEO, PPC Analysts and Digital Marketers at TastyPlacement:


Michael David

Founder & Chief Strategist

Michael David founded TastyPlacement and serves as the head of search. He does most of the intermediate coding and meets with new clients, and serves as the principal architect on all search campaigns.






Matthew Bey

VP of Operations

Matthew Bey is a marketing strategist, content writer, search analyst, and web designer. He is an accomplished science fiction writer and one of the leading editorial forces behind the Space Squid Sci-Fi Comedy Zine.







Estibaliz Sanchez

Senior Search Analyst

A native El Pasoan, Estibaliz graduated from The University of Texas at Austin with a degree in Radio-Television-Film. Whenever she’s not catching up on her Netflix watchlist, she enjoys trying new food trucks around town.




Emily Axford

Senior Search Analyst


Leslie Fuentes

Senior Search Analyst

Leslie was born and raised in Dallas, Texas. She’s alumni of the University of Texas at Austin with a degree in Corporate Communications. She enjoys watching movies at the Drafthouse and eating tangerines. You can usually find Leslie exploring the city with her German Shepherd sidekick.



Carissa Guerra

Senior Local Search Analyst

Born and raised in Laredo, TX, Carissa moved to Austin in 2014 to attend college at the University of Texas. She graduated with a Bachelor’s of Science in Public Relations and began working at TastyPlacement in 2019. On any given weekend, you might find Carissa losing track of time on the internet, sipping a latte at a coffee shop or buying more journals even though she already has at least 6 blank ones at home.



Mariah Fisher

PPC Analyst

Mariah moved to Austin in 2011, from the Carolinas, and quickly fell in love with the state of Texas. She attended Texas State University and obtained her bachelors in Business Administration. She loves spending time with family & friends and exploring new places. She feels Lorelai and Rory Gilmore’s coffee addiction on a personal level and she also loves potato egg and cheese breakfast tacos.







Melissa Furrow

Search Analyst

Melissa was born in Houston and moved to Austin in 2016 to study Public Relations at the University of Texas. She is obsessed with her three Golden Retrievers, and in her free time she enjoys napping and binging true crime documentaries on Netflix.



Daisy Vasquez

Search Analyst

Daisy Vasquez attended and graduated from the University of Texas at Austin with a B.S. in Advertising. A native Austinite, Daisy enjoys hunting for new places to eat, hiking local trails, and thrifting. She began working at Tasty Placement during the COVID-19 era, in 2021. You can catch Daisy binge-watching Netflix and practicing yoga in her free time.




Nino Kakulia

Director of Business Development

Nino Kakulia graduated from Alliant University in San Francisco with a Ph.D. in Organizational Psychology. Since graduating, she has worked with numerous companies as a business coach on strategy, retention and increasing productivity. Dr. Kakulia has been a professor of Positive Psychology and Motivational Psychology for over a decade. She is currently a proud Texan dedicating her time to her two boys and her German Shepherd puppy. She loves hiking, learning new languages, and road trips with her family.


Christine Obert-Hong

Junior Search Marketing Analyst

Born and raised in Chicago, Christine Obert-Hong moved down to Austin to attend The University of Texas at Austin.  She graduated with degrees in Plan II Honors and Radio-Television-Film, and an MS in Marketing.  In her free time, she can either be found relaxing with her two Shih Poo pups and playing a game, or out hiking on a trail.




Erica Mancha

PPC Marketing Analyst


I was born and raised in Waco, TX and I moved to Austin in 2017 to attend UT. I graduated with a B.S in communication studies. I love singing with my parakeet Limon and reading! I also like paddle boarding and spending time with my friends.



Yes, I’d Like a Free Consultation

Tips for Writing High-Ranking SEO-Focused Content

February 20, 2010/in SEO/by Claire J. Dunn

Search Engine Optimization plays a major role in the popularity and page ranking of a website. But SEO is not just about putting keywords or phrases in your content.  The quality, usefulness, and relevance of what you put in your site makes it more appealing to visitors. There are already tons of websites on the Internet so having distinguishable content would give you an edge against sites that cater to similar market as yours.
In order to create good quality content, here are several tips that can help content writers:

List Your Keywords

You should carefully plan out what keywords to use in your content. There are tools online that could also help you choose keywords that are often used in search engines but most of the time, you have to pay to use these kinds of tools. List keywords you have thought of and if you can, consult with other SEO specialists to know which among your chosen words should be used.

Never Flood Your Article

Choose only one or two keywords to include in your article, maybe three the most. Putting so many key phrases on just one article does not give focus to any one of those keywords. Also make sure that the keywords come naturally in the content and are used in such a way that it makes sense. Flooding or putting too many of the keywords in the article also will not help.

Prioritize Your Market

Always keep in mind that your website is for people and not for search engines alone. Write contents that would cater to the needs of your market; something that is beneficial for them and one that they could share with others. This would also add traffic to your website.

Include Keywords In The Header Tag

The title of your article is as important as the body of the article. Search engines that are crawling your site look at the text in the header tag first. So the exact keywords you have in your content should also be in your header.

Utilize Exact Keyword Phrases

The phrases you choose for your site should be consistent throughout the content. Remember that search engines are machines so it wouldn’t be able to distinguish the difference in the meaning of the words being used. For example, the word wash in the phrase “white wash” or “wash basin” would be all the same for search engines. So exact phrasing of keywords being used should always be implemented in the content.

Using Photos

Images also help a lot in content marketing. Adding pictures that are related to your content especially to the keywords you are using would be useful on images searches. Ultimately, this would direct more traffic to your website because of the relevant images present.

All these tips can be used for a successful Search Engine Optimization. Although the contents in your site play an important role in the marketing of the site, there are other things to consider as well. So learn more about SEO marketing for a successful traffic generation to your website.

Social Media Marketing

February 18, 2010/by Michael David

SEO * PPC * REMARKETING * ANALYTICS * WEB * DIGITAL MARKETING * eCOMMERCE * WORDPRESS
Learn if a Consultation Is Right for You

TastyPlacement Remains One of the Most Highly Certified Digital Agencies in the Region: 

A Social Media Marketing Strategy That Earns and Retains Customers

From technical setup to eye-popping design to daily posting and customer outreach: we help you manage your brand online.

Your Customers Are Waiting for You

Your customers–present and future–are already living in the world of social media…are you? TastyPlacement helps you take control and earn new customers and retain the customers you already have. Our programs range from support for your existing campaign to full expert management.

Good Social Media Management Is Good Business

Like with website design, good social media practices aregood for business. Your social media presence says a lot about who you are and how you treat customers. Users reach conclusions when they see your brand and company represented online. With TastyPlacement, you can feel confident that all your messages — visual and otherwise — send the right message to customers.

Expert Integration With Your SEO Campaign

And, if you are concerned about search engine rankings (who isn’t?), then a lively social media presence can push your rankings higher. Google rewards websites that are tied to active social media communities with higher rankings. These are “social signals” and they are widely accepted to be part of today’s search engine algorithms. With TastyPlacement, all of our social media campaigns are “SEO Aware”.

Facebook Ads, Viral Campaigns, Remarketing: We Do it All

TastyPlacement has experience with all social media channels: Pinterest, Facebook ads, Facebook remarketing, viral campaigns, infographics–we’ve done it all. Simply observe our social media presence and the presence of our clients. With a team of over 15 employees, we have the manpower/womanpower to handle campaigns of any size.

Social Media Case Study: WreckedExotics.com

Facebook Fan GrowthWe helped automotive/entertainment site WreckedExotics.com reach 10,000 Facebook fans in just over a year. How did we do it?

With a comprehensive and sophisticated program of expert technology, marketing and persuasion.  We used (and can implement for you) the following:

  • A sophisticated web-based email capture builds the WreckedExotics newsletter mailing list. We couple the email sign up with…
  • A weekly email newsletter (newsletters remain tremendously popular as marketing devices–what we call “the original social media”. Our weekly newsletter brings traffic and includes a Facebook invitation.
  • Advanced, web-based, slide-up Facebook invitation (which we developed for use only with our clients)–turns casual website visitors into permanent, engaged members of your client community.
  • Active and engaging Facebook content engages Facebook fans and spirals into more Fans as users invite their Facebook contacts.
  • Other, proprietary devices and strategies (you’ll have to consult with us to learn more).

Expert Social Media Success: WreckedExotics

So, how does WreckedExotics harness the power of its 10,000+ Facebook users?

The Facebook platform enables WreckedExotics to push content to that user base independently of its web search or email newsletter. Thus, it brings in additional visits to its site.

Put Expert Social Media to Work for Your Business

Yes, I’d Like to Learn More About Your Service With a Consultation

Job: SEO and Internet Marketing Sales

February 2, 2010/0 Comments/by Michael David

SEO and Internet Marketing Sales Associate

Update January 2019: We have filled this position, but

      • As always, we announce new positions on our Facebook page first. Please like us there to be notified of available opportunities. Seriously, we have hired many people that we connect with first on Facebook.

About TastyPlacement

Tastyplacement is:

      • a marketing agency offering SEO, Paid Search, remarketing, sophisticated analytics and design consultation
      • one of only a few hundred companies worldwide to earn Google’s Certified Analytics Partner status
      • a highly academic agency, with speaking engagements and book authorship
      • 6 years of operation, profitable from day 1 and financially sound with no venture capital or big money oversight
      • a work hard/play hard digital culture

About the Position

We are seeking one hyper-productive individual who demands a high income and who possesses the passion and disciplined behavior to make it happen. TastyPlacement is one of the most highly certified digital marketing agencies in our part of the country, and we need to grow our staff to make new connections with customers–a mix of responding to inbound inquiries from our marketing and reaching out to new companies. Selected candidates will be over-achievers with a strong technological aptitude who have:

        • intense desire, commitment, outlook and responsibility
        • a bullet-proof positive and optimistic attitude
        • a fearless entrepreneurial spirit
        • a seething passion for learning
        • a strong sense of personal accountability
        • an abundance mentality
        • the discipline to operate effectively and efficiently in a collaborative environment
        • the ability to sell ideas and products using a consultative methodology
        • a friendly, outgoing personality
        • mental toughness
        • a commitment to create their own future
        • an open mind and a willingness to learn/apply unconventional methods to conventional “old-school” processes

This role is very unique and not for everyone. However, it is amazing for the right type of individual. Comprehensive screening and evaluation, intense on-boarding and recurrent training are provided, along with excellent salary, benefit and compensation packages.

Finalists will be selected from a field of hundreds of candidates. If you are interested in learning more and think you have what it takes to win, please send us a Word or PDF copy of your resume (to jobs[at]tastyplacement.com) and tell us directly (without the use of jargon or three letter acronyms) who you are, where you intend to go and why we should be talking further.

We hope to hear from you soon.

WordPress Development

September 29, 2009/by Rebecca Galor

TastyPlacement:

The Ultimate WordPress Development & Design Firm

Incredible Custom WordPress Websites

Learn About Our Free Consultations


Wordpress 3 Search Engine Optimization

WordPress Development in Austin, Texas

The TastyPlacement team has the skills to take a typical WordPress installation to the next level. Our designers develop functional, beautiful, and high-ranking WordPress-based websites on a day-to-day basis for our clients. Our comprehensive development and design solutions can be personalized for you and your business. In case you were wondering, this site, TastyPlacement.com runs on the WordPress platform.

Achieve total website control with WordPress. Every WordPress website we build is designed to be user-friendly and easily administered by you. We can enhance functionality and increase rankings through strategic theme development and custom coding. Take a look at some of our WordPress designs here in our design portfolio. Let us create the website you envision with WordPress development and design!


We support our local Austin, Texas businesses and beyond. TastyPlacement itself ranks competitively for SEO-related terms in the ever-changing Austin market. We have developed WordPress websites in a wide variety of business categories for over a decade. Our experience is unmatched in this area, so we know that WordPress sites are among the most competitive in any tough SEO market. Oh, and we authored WordPress 3.0 Search Engine Optimization, what better accolade can one earn?


Our WordPress Design Gallery

Stunning & Unique Creations

Here is a small sampling of a few of our many WordPress-based websites. We take our clients’ needs seriously and develop beautiful WordPress designs that users love. Not only are our websites beautiful, but they are also high functioning and adaptable to any and all devices.



Visit Our Design Gallery Free Consultation Request



How to Get “Show Map of” Tag to Appear in Google Results

August 20, 2009/21 Comments/in SEO/by Michael David

[This Article is Deprecated due to changes in Google’s search results pages]

Today we’ll be covering a very advanced topic, but it’s so powerful and beneficial comment it’s just too good to be ignored. TastyPlacement has been able to get a lot of use out of this tool

How to Get the Coveted “Show Map of” Tag

I learned this device from a power blogger in the search engine optimization business, and through some research reading Google’s Webmaster documentation. What the trick does is it enables a show map tag to appear within a Google result.

So what’s different about this Google result? if you look closely, you’ll see a cross with an invitation to show the map of the business’s location. This extra line in the search result can distinguish the result from other results on the page. And, as always, distinguishing factors in search results yield higher click rates.

Also, when a user clicks on the cross a map of the location is expanded to reveal a map of the location, the full address, and phone number. Again, this will yield a high increase in visitor conversions.

So How to Get the Tag?

The way to get the shell map tag is easy, but it’s a bit technical. First of all, the show map tag will obviously be of more value to a local business. In fact, a company has to have a Google local listing (a listing in the map section) as a prerequisite to displaying the show map tag.

Step One: Geo Sitemap

But a Google local listing alone will not activate the show map tag. Once the Google local listing is set up, one must also install what’s called a KML geo site map. A geo site map is a very small file, only a few lines long, which contains specially formatted information about the location of the business.

Here’s some sample data, a generic KML file:

<kml xmlns="http://www.opengis.net/kml/2.2"
xmlns:atom="http://www.w3.org/2005/Atom">
<Document>
<name>Company Name</name>
<atom:author>
<atom:name>Author Name (may be company name)</atom:name>
</atom:author>
<atom:link href="http://www.domain.com/" />
<Placemark>
<name>Name Of Location</name>
<description>
<![CDATA[
<address>
<a href="http://www.domain.com/">Company Name</a><br />
Address: [street city, state zip]<br />
Phone: [phone]
</address>
<p>A small company description.</p>
]]>
</description>
<Point><coordinates>latitude,longitude</coordinates></Point>
</Placemark>
</Document>
</kml>

Now, you’ll notice from the sample code above that the coordinates tag requires you to know the latitude and longitude of your business address as it appears in your Google local listing. You can obtain the latitude and longitude values, as well as generate a very simple but technically acceptable KML site map by going to one of my favorite new sites, http://mygeoposition.com/. You simply type in your address and click the KML tab to get the latitude and longitude numbers. Place those numbers in the coordinates tag, modify the file to include your name information, and you’re done.

Step Two: Register KML File in Google Webmasters Account

Next, the file must be registered in a verified Google Webmaster account. If you don’t have a Google Webmaster account already, it’s an absolute must for any website owner and offers tremendous search engine optimization benefits. Registering your Geo site map in your Google Webmaster account will activate the show map tag anywhere your result shows in a Google search.

Additional benefits

In addition, the show map tag will also display on Google adwords advertisements, which can be a further boost to that program’s effectiveness.

Your KML site map will also generate a location marker in the Google Earth program. In fact, KML technology has its origins with Google Earth.

There has also been some mention, although not a universal consensus, but a Geo site map can improve the rankings within the map display in Google local results.

Good luck from TastyPlacement

Privacy Policy & Terms of Use

August 12, 2009/by Michael David

Thank you for visiting our web site. This privacy policy tells you how we use personal information collected at this site. Please read this privacy policy before using the site or submitting any personal information. By using the site, you are accepting the practices described in this privacy policy. These practices may be changed, but any changes will be posted and changes will only apply to activities and information on a going forward, not retroactive basis. You are encouraged to review the privacy policy whenever you visit the site to make sure that you understand how any personal information you provide will be used.
Note: the privacy practices set forth in this privacy policy are for this web site only. If you link to other web sites, please review the privacy policies posted at those sites.

Collection of Information

We collect personally identifiable information, like names, postal addresses, email addresses, etc., when voluntarily submitted by our visitors. The information you provide is used to fulfill you specific request. This information is only used to fulfill your specific request, unless you give us permission to use it in another manner, for example to add you to one of our mailing lists.

Cookie/Tracking Technology

The Site may use cookie and tracking technology depending on the features offered. Cookie and tracking technology are useful for gathering information such as browser type and operating system, tracking the number of visitors to the Site, and understanding how visitors use the Site. Cookies can also help customize the Site for visitors. Personal information cannot be collected via cookies and other tracking technology, however, if you previously provided personally identifiable information, cookies may be tied to such information. Aggregate cookie and tracking information may be shared with third parties.

Distribution of Information

We may share information with governmental agencies or other companies assisting us in fraud prevention or investigation. We may do so when: (1) permitted or required by law; or, (2) trying to protect against or prevent actual or potential fraud or unauthorized transactions; or, (3) investigating fraud which has already taken place. The information is not provided to these companies for marketing purposes.

Commitment to Data Security

Your personally identifiable information is kept secure. Only authorized employees, agents and contractors (who have agreed to keep information secure and confidential) have access to this information. All emails and newsletters from this site allow you to opt out of further mailings.

E-mail: michael[at]tastyplacement.com

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