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About Michael David

Michael David is the founder, current CEO, and lead strategist at TastyPlacement, based in Austin, Texas. He is the author of "WordPress 3.0 Search Engine Optimization" with the prestigious IT publisher, Packt Publishing. TastyPlacement performs search marketing campaigns, public relations, search engine optimization, social media consulting and online advertising for companies in a wide range of fields.

Entries by Michael David

How to Make a Sitemap w/ Screaming Frog SEO Spider (+Video)

November 4, 2015/1 Comment/in Magento, SEO Power Tools/by Michael David

Introduction (Video Below) The following is a transcription of the video that appears below Hi. This is Michael David from Tasty Placement. I’m the author of WordPress Search Engine Optimization, now out on 2nd Edition on Packt Publishing. My agency is a Google Marketing Platform (analytics) certified agency and Google Certified Adwords Partners.   What […]

How to Log Into WordPress

November 2, 2015/0 Comments/in WordPress/by Michael David

It’s very easy, you just need to know the name of the standard page for the login screen: Go to your website in a browser. Type in the following after the website name: /wp-admin, so www.yoursite.com/wp-admin/ You’ll see a login screen. Enter your User Name and Password. If You Like This WordPress Tip: Check out […]

Book Excerpt: What Are Authority Links?

October 29, 2015/6 Comments/in Our Book: SEO for Wordpress/by Michael David

This article, Authority Links: What They Are and Why You Want Them, is an excerpt from our upcoming book, SEO for WordPress.

Racing Poster Design – 1980s Style Racing Poster

October 19, 2015/0 Comments/in Web Design/by Michael David

Yes we know! This has nothing to do with SEO, PPC, or anything else we do here at Tastyplacement. But we’ve been doing posters for a local racing series (Michael David participates), and we wanted to make a pure 1980s style racing poster based on a video game. We’ve got 8-bit design elements, like low […]

Getting Started With WordPress

October 4, 2015/0 Comments/in WordPress/by Michael David

A Complete Starter Guide to Writing, Editing and Maintaining Your WordPress Site Updated for 2016! Congratulations on setting up your first WordPress website. This is a guide to writing and editing web pages on your WordPress site.  As you use, update, and maintain your site, you will begin to understand why WordPress is one of […]

How to Make a Mobile Site Click to Call Link

July 14, 2015/34 Comments/in Mobile SEO/by Michael David

This tutorial shows how to make a click-to-call link on a mobile website–and how to improve the conversion rate with a few tips and tricks. Includes code and instructions.

Click to Call Tracking With Google Tag Manager: Tutorial

July 12, 2015/1 Comment/in Analytics/by Michael David

…with a bonus: Mobile Device Detection (updated for July 2017) Here’s the need: we have a responsive website, as pretty much 1/3 of the web has these days. We love receiving emails through our contact form from customers, and they are easy to track as Goals in Google Analytics and we feel they represent a more […]

Is WordPress Good for SEO?

May 8, 2015/12 Comments/in WordPress/by Michael David

This article examines the reasons behind WordPress’ power as an SEO platform, and also points to a few drawbacks.

A PPC Case Study of Awesome Excellence

November 18, 2014/0 Comments/in Case Studies, PPC/by Michael David

How we tripled a client’s PPC conversion rate in 6 weeks, and lowered Google Adwords cost-per-conversion by 63.22% We love conversion rate optimization and cost-per-conversion optimization. This is the heart of the matter–it sits at the core of what any advertising campaign should look towards. This case study will show how we did the following […]

Getting the Elusive “A” for ‘Cache Static Content’ on Webpagetest.org

January 10, 2014/1 Comment/in SEO Power Tools/by Michael David

Getting a high score on Webpagetest.org for “Cache Static Content” for a WordPress site can be tough. W3 Total Cache does a great job with some of the other metrics, but it won’t get you all the way there for “Cache Static Content”. Welcome Pubcon 2013 visitors! Here’s our screenshot, looking good… Here’s the Code: You […]

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