An Orthodontics Digital Marketing Case Study: Soup-to-Nuts Success

Much More Than a Typical Website

The website for Dr. Karotkin’s practice, Advance Orthodontics of Houston, Texas is so much more than your typical website:

• The site is fully responsive, which means it shows beautifully on any device: phone, tablet, laptop, desktop, kiosk, gaming console, etc. Google recently announced that mobile readiness is a factor that influences how it ranks websites.
• “Calls to Action”–messages and invitations that drive consumer behavior and interest, are designed into the site to increase advertising performance. These calls to action work on any device.
• We measure everything. With seven staff members demonstrating proficiency and commitment through Google Analytics Individual Qualification, TastyPlacement develops powerful programs that give you valuable analytic data about who is visiting your site, where they go, how long they stay, and how and why they convert to a customer that requests an appointment.